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In the Field Episode #1 – Founding of Field Eagle with Christine Billinger and Sonia Couto

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Short Transcript of the Podcast

Christine: As a founder and you know because I do know you, I know you work incredibly hard. …You know, all founders go through this. And occasionally, you know, there are successes and there’s fails, but there’s never, you know, successes without the failures. So can you tell us a little bit about your experience in this field? Like, has that happened and what did you learn from it?

Sonia: I think it’s really important as a leader, at some point to say, hey, you know what, I can’t take this any further. It’s not doing what I meant to do. Something’s not right here. I can’t continue going on this path. I either stop or I take a step back and I analyze where it’s at and where it needs to be and what I need to do to get there or pivot, whatever it may be.

And, you know, throughout Field Eagle, we’ve had to do that, a lot, over and over and over. But I think that’s what makes a really good product great, is when you’ve worked with different clients who decided this is not the product for me, and then you learn, okay, why not? What do we need? Or, you know, we build a sync engine and use a specific tool that works great, but then a huge client comes along and we can’t handle the sync data that’s being done.

And then it’s like, okay, we got to transform this and we got to figure out what we need to do to make it faster or what technology we need to use. So there’s a lot of trial and error, but it’s good to do that at the start and it’s good to fail.

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